Why Ready Set Go

Technology decisions built around your organization

Ready Set Go combines strategy, design, integration, and technology expertise to help membership-based organizations get more from the systems they already have.

How we work

More than a service provider, an extension of your team

Membership-based organizations often need more than their existing platforms can provide. Member expectations evolve, internal teams have limited capacity, and software vendors are not always able to support the specific experiences or connections your organization needs.

Ready Set Go helps bridge that gap.

We bring together strategy, design, integration, data, and development expertise to solve the challenges that sit between your systems, your teams, and the people you serve. We work alongside your organization as a practical delivery partner, helping define the right opportunity and carrying it through to implementation.

Whatever the size of the engagement, our role is the same: to provide the expertise, objectivity, and follow-through needed to create better member experiences and achieve meaningful organizational outcomes.

A staff member checking in a visitor using a mobile app at the front desk.

About Ready Set Go

We build better digital experiences for membership-based organizations.

Ready Set Go is a technology strategy, design, and development company based in the Toronto area.

For more than 20 years, our team has designed and delivered high-quality digital products used by millions of people across industries including media, sports, fitness, recreation, and community services.

Today, we work with membership-based organizations to connect systems, improve program discovery, and create clearer, more useful experiences for members and staff.

Team

Meet the team

Dayton Pereira Headshot
Dayton Pereira
Founder and CEO
Mark Silver Headshot
Mark Silver
President
Rachel Birnberg, Product Designer at Ready Set Go
Rachel Birnberg
Product Designer
Brian Hogg, Lead Developer at Ready Set Go
Brian Hogg
Lead Developer

Ready to get more from the systems you already have?

Take the first step toward unlocking the full potential of your club — together we'll build a more efficient, data-driven, member-focused experience.